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The Customer Identity Platform for Startups

Congratulations on building something extraordinary. Let us make your customer login experience awesome so you can focus on everything else. Did we mention our program is free for one year?

Grow your startup, simply and securely

We’re bringing the convenience and security of Auth0 by Okta to eligible startup customers, so you can get your applications up and running quickly while keeping customer data secure. The Auth0 for Startups plan has you covered with:

100k Monthly Active Users

Our plan brings the simplicity, extensibility, and scalability of Auth0 to all of your customers.

5 Enterprise Connections

Our plan enables you to authenticate your users in an external, federated identity provider (IdP) such as Azure AD, Google Workspace, PingFederate, and more.

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And many more features

Our plan includes everything in the B2B Professional plan. On the pricing page, toggle to "B2B" and click the “Compare Plans” button to see the full feature table.

Pricing Page
“We were able to get a working username and password setup going within a couple of hours and it has successfully flexed with us through countless iterations and launches since.”

“We were able to get a working username and password setup going within a couple of hours and it has successfully flexed with us through countless iterations and launches since.”

Joshua Essex, Co-Founder and CTO, Recidiviz (YC S19)

Read all Startup Stories

Trust us to handle your Identity needs

Get your application to market faster

Get up and running quickly with pre-built flows and low and no-code extensibility features. We offer 50+ Integrations, 60+ SDKs, and 50+ Social & IdP Connections.

Give your customers the best login experience you can

Create secure, frictionless experiences that adapt to your changing needs and help you win and retain customers.

Grow safely and securely

Meet the evolving needs of your ever-growing business with flexible authentication options. We secure 42 million logins a day and were named a 2022 Gartner® Magic Quadrant™ Leader in Access Management.

Eligibility Requirements

To qualify for the free Auth0 for Startups program, companies must meet all of the following criteria:

  • Venture-backed with less than $5M in funding
  • Less than $1M in annual recurring revenue
  • Less than two years old from the date of incorporation

Note: Offer not valid for existing paid Auth0/Okta customers (including both enterprise and paid self service plans) or startups that have previously been members of the Auth0 for Startups program. If you’re not eligible for this program, you can still try Auth0 for free at: https://auth0.com/signup.

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Experience Auth0 for yourself and see how and why we are the world's leading Identity platform.