--- title: "Announcing Auth0" description: "We are very excited to announce Auth0 (AuthZero). Auth0 is identity management that \"just works\". It's about removing the pain of developing" authors: - name: "Eugenio Pace" url: "https://auth0.com/blog/authors/eugenio-pace/" date: "Feb 10, 2013" category: "Announcements,Company News,Launch" tags: ["business", "announcements"] url: "https://auth0.com/blog/announcing-auth0/" --- # Announcing Auth0 We are very excited to announce [Auth0 (AuthZero)](https://auth0.com). Auth0 is identity management that __"just works"__. It's about removing the pain of developing, deploying, troubleshooting and operating a modern, advanced identity management system. Auth0 allows developers to easily connect their apps with common enterprise identity providers: Office365, Google Apps, Active Directory, OpenLDAP, SQL databases; and social/consumer ones: LiveID, Google, Twitter, FB, etc. We offer automated on-boarding and setup, single-sign-on, a uniform and simple to use API for querying user directories, and logging and auditing. ![](https://images.ctfassets.net/23aumh6u8s0i/5vN4n2LiSa7DP6HtnhECtz/9286334782cdb64a0ce25571d6ac9905/auth0-hilevel-arch) Auth0 is offered as a service, but supports multi-modal deployments: runs in the public cloud, in a private cloud controlled by Auth0, or in a private cloud (AWS only) controlled by the customer.