BELLEVUE, Wash. – Jan. 12, 2020Auth0, the identity platform for application teams, today announced the addition of three industry leaders to its Board of Directors: Sue Barsamian, former Chief Sales and Marketing Officer for Hewlett Packard Enterprise (HPE) Software; Sameer Dholakia, former CEO of SendGrid; and Simon Parmett, former CEO of MuleSoft. Barsamian, Dholakia, and Parmett each have deep technology and SaaS industry experience and will play a key role in guiding Auth0 on its next chapter of growth.

  • Sue Barsamian has more than three decades of marketing, sales, product, and business operations experience in both early-stage and Fortune 50 organizations, including HPE and Mercury Interactive. She also serves as a board member for Box, Gainsight, NortonLifeLock, Xactly Corp, and formerly Segment (acquired by Twilio in November 2020).

  • Sameer Dholakia most recently served as the CEO of SendGrid was instrumental in SendGrid’s successful IPO in November 2017 and led the company through its $3 billion acquisition by Twilio in February 2019. He has more than two decades of experience in scaling high-growth companies, including VMLogix, Inc. (acquired by Citrix Systems), Citrix Systems, SendGrid, and Twilio. Dholakia also serves as a board member for PagerDuty.

  • Simon Parmett is a seasoned leader with three decades of experience leading global companies, including Agile Software, Oracle, and MuleSoft. Most recently, Parmett was CEO and General Manager of MuleSoft and was previously President of Field Operations, where he designed and led MuleSoft’s growth to over a billion dollars in revenue. He was also instrumental in shaping MuleSoft’s successful IPO in 2017 and subsequent $6.7 billion acquisition by Salesforce in 2018.

“Sue, Simon, and Sameer offer broad expertise, and we are honored to welcome them to our Board,” said Eugenio Pace, CEO, and co-founder of Auth0. “Their experience in scaling high-growth technology companies will be very valuable to Auth0. We are thrilled they will be applying their experience and counsel to our work on growing and scaling the company.”

These new appointments add to the existing levels of tech industry leadership and experience in Auth0’s Board of Directors. Jennifer Ceran, former CFO of Smartsheet, joined the Board in May 2020.

About Auth0

Auth0 provides a platform to authenticate, authorize, and secure access for applications, devices, and users. Security and application teams rely on Auth0's simplicity, extensibility, and expertise to make identity work for everyone. Safeguarding billions of login transactions each month, Auth0 secures identities so innovators can innovate, and empowers global enterprises to deliver trusted, superior digital experiences to their customers around the world.

For more information, visit or follow @auth0 on Twitter.

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