The Data Playbook

The Data Playbook


This book is aimed at sharing best practices we use when working with data at Auth0.
In this book, you’ll find various best practices and examples that will help you be as effective as possible when working with data.



  • The essence of data.
  • Properly collecting data.
  • Information theory and why it is important.
  • Statistical functions.
  • Univariate/Bivariate/multivariate analysis.
  • Data visualization, and more!

Written By

Pablo Seibelt

Pablo Seibelt

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