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Optimizely-Generated Audience for Backwards Compatibility

An updated version of the #nodistractions eBook, with the removed customer quotes

nodistractions_eBook

# Contents	

__1 Innovation__
1.1 Recognized for Solving Different Needs	
1.2 Decreasing Project Risk	
1.3 Supporting (and Providing) Continual Innovation	
1.4 Collaboration Brings Success	

__2 Time to Market__
2.1 Beat the POC Waiting Game	
2.2 How Fast is Implementation?	
2.3 The Benefit of Focus	

__3 Security__
3.1 Decreasing Project Risk	
3.2 Proving Trust with Accreditation	
3.3 Getting the ‘Jump’ on Fraudulent Users	
3.4 Security ROI	

__4 Maintenance__	
4.1 Can You Keep up Your Own Success?	
4.2 Will Your Innovations Have to Wait?	
4.3 Can You Scale with Ease — and Speed?	
4.4 Where’s Your Focus?

__5 What’s the Real ROI of going with a service like Auth0?__	
5.1 Recognition	
5.2 Future-Proofing	
5.3 Peace of Mind	
5.4 The Best Offering


How does a company create a common product, and become a market leader? How does a retailer open thousands of stores, in multiple countries, during the high street crisis? How does a utility provider thrive in a crowded energy market?

This ebook discusses some of the factors that sees businesses align their strategy with their technical development, making it easier to:

- Centralize systems
- Eliminate technical debt and mitigate risk
- Bring innovations in their products, applications and services to market, faster


