Everything revolves around the customer. Why shouldn’t Identity?

Increase conversions, personalize engagement, streamline partnerships, and build brand loyalty.

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acquire

Streamline Customer Acquisition

Registration is that pivotal point when an unknown customer becomes a known customer, but becomes a barrier if not done right. Most customers hesitate to setup a new account with yet another set of credentials and often provide incorrect or incomplete information during form fills.

Tired of passwords? We are too!

With Auth0, login fatigue can be eliminated entirely by going passwordless and by using features such as magic links, Touch ID or SMS.

Stronger authentication = Stronger brand perception

Auth0’s context-aware MFA technology adapts to the login environment and delivers advanced security features to protect the customer’s privacy.

Customize with Hooks

Auth0 Hooks enables you to customize the registration process to your unique business needs with conditional workflows at every single digital touchpoint.

unify

Single View of the Customer

Welcome to the age of unified commerce, and it all starts with the digital identity. With a unified view of the customer, enterprise teams can consolidate various data sources to deliver a consistent brand experience at each touchpoint.

Centralized Identity Management

You can host your directory in the highly secure Auth0 server, use your existing directory or migrate users to the Auth0 database without requiring a password reset.

True Omnichannel Experience

Enable a single sign-on experience across all your brands and use Auth0 as a single source of truth for all your digital identities.

Integrations

Customized integrations with marketing platforms and advertising networks allow for better-targeted campaigns and in-app advertisements.

Want to Know More?

Marks & Spencer: Auth0 Authentication Scalability In Action

How did Marks & Spencer engage over 1.5 million people in a viral, wildly popular holiday game in just one week? Auth0 authentication scalability, of course!

The 3 Best Ways to Create the Single View of the Customer

Getting ahead in retail means catering to your customers, and a single vision of your customers can help you do just that.

Nando's: Centralizing Identity and Access Management with Auth0

Auth0 provided a robust IDaaS platform, enabling seamless integration with their proprietary IdP as well as distributed third party applications.

personalize

Personalize the Shopping Experience

Knowing your millennial customer begins with registration but to transform a browser to a buyer, you need to progressively learn about the customer and deepen your engagement at every interaction.

At Auth0, our goal is not only to enable you to create a 360-degree view of the customer but also to build brand advocates who will act as influencers and drive more traffic to your site or store.

Link Multiple Social Accounts

Auth0's account linking feature enables you to link multiple social identities. Build a richer profile based on first-party identity data and enhances social engagement at all levels.

Progressive Profiling

Lengthy registration forms can be a significant barrier to customer acquisition. So, progressively profile your customers at key digital touchpoints and slowly build out the customer's profile over time.

Boost Lifecycle Marketing

Personalize the onboarding process and enhance customer retention with pre-built email targeting templates or seamlessly integrate with other marketing automation programs.

partner

Simplify Partner Collaboration

The extended enterprise model is today’s reality, and with Auth0, IT teams are empowered to deliver quick federated access for partner companies, minimize administrative overhead, and stay compliant with industry-leading identity management protocols.

Frictionless Federation

Federate at scale by setting up as many Active Directory, PingFederate, LDAP, or even a custom SAML-P providers for as many users as needed.

Single Sign-On

SSO authentication gives your users a seamless experience as they navigate through your internal and third party applications.

API-Based Authentication

Secure your APIs with advanced identity management protocols and collaborate with ease.

Compliance, Security and Scale

It goes without saying that customer data security and compliance is top of mind in most retail boardrooms. Auth0 has built state-of-the-art security into our product, so you can take advantage of cutting-edge features designed to make protecting your users and business worry-free.

Industry Standard Protocols

Increase consistency and continuity in your business operations and execution by adopting an identity platform that supports industry-wide authentication standards like OAuth and OpenID Connect.

Compliance and Certifications

Compliance with leading organizations including SOC2, GDPR, OpenID Connect, and others.

On-Premise, In Cloud

Host your application in the Auth0 cloud, in your cloud, or on-premises in your data center. Our highly-available multi-tenant cloud service can handle over 1 billion transactions daily.