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Martin Gontovnikas, a.k.a Gonto, is a software engineer at heart who moved to the ‘dark side’ and became VP of Marketing at Auth0. He considers himself lucky to have found a way to combine his two passions and apply his engineering thinking model to marketing.<br/><br/> Gonto’s analytical thinking is a huge driver of his data-driven approach to marketing strategy and experimental design. He is based in the Bay area, and in his spare time, can be found eating gourmet food at the best new restaurants, visiting every local brewery he can find, or traveling the globe in search of new experiences.

Former SVP of Marketing and Growth at Auth0

Martin Gontovnikas

And how Auth0 can help you focus on your business

Why Your Project Estimations Are Always Wrong

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System Engineer, geek, foodie, technology lover, speaker.

Head of Content

Diego Poza

Doing more with less is timeless. Here's why growth hacking still matters

Growth Hacking Is Dead, Long Live Growth Hacking

You're not going to outspend or out-muscle big corporations, but you can stay a step ahead of them by being agile.

Faster Than The Rest: Why Staying Agile Is The Key To Startup Success

3 ways you can use Analytics to build your product

Insight and Execution: Why Analytics Matter

No two apps are identical, and so no two user onboarding processes should look the same. However, there are universal lessons to help you onboard new users.

7 Crucial Lessons That Will Save Your User Onboarding

For SaaS companies, offering a free trial is crucial for growth. Find out how to determine the right trial length for your product to boost customer acquisition.

Want Skyrocketing Growth? You Need To Offer a Free Trial

The registration process for your app is super important for your business. Find out how to optimize the flow to work best for your customers and for you.

7 Simple Hacks To Supercharge Your Registration Process

You can get data from your customers while keeping them happy by collecting it over time. Find out how you can use progressive profiling to your advantage.

Progressive Profiling: Vital Info from Happy Customers

Why The Court's Decision Changes Nothing About Safe Harbor being a Good Security Practice

Safe Harbor May Be Dead, But It Still Matters

Customer Support is crucial - Delight your users more than you think you need to and it will pay off big

4 Ways To Turn Customer Support Into A Growth Factor

Learn what SOC2 is and how we implemented it at Auth0

How to Build Customer Trust in Your SaaS Through SOC 2

Social login is the quickest way to engage your users and drive your growth

How to Use Social Login to Drive Your App’s Growth

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I'm passionate about startup culture, leadership and employee engagement, coming from the experience of having left big corporate, packed up with my wife and kids and moved from Australia to the US to pursue startup life.

Director of Culture

Clayton Moulynox

Grean, an Auth0 Technology Partner, has developed a service that makes authenticating and authorizing users to custom apps for b2b companies easy.

Business