Customizing Your Emails

You must setup your own email provider using a third-party service (Amazon SES, Mandrill or SendGrid) or a custom provider to be able to customize your emails.

The Emails dashboard allows you to customize your emails, including templating with some user attributes using Liquid syntax. This can include references to the context of the current application or user.

Only one template can be used for each template type (for example, only one template for change password emails).

Configuring From, Subject, Redirect To, and URL Lifetime

For each type of email, you can customize the From Address, the Subject, the Redirect To and the URL Lifetime.

From Address

Users will see the sender's address in the From Address field when receiving an email from Auth0. If you do not configure a From Address for your emails your emails will be sent from the email address of the first owner of your Auth0 account.

For security purposes, you may not send customized emails from any address. If you are a PSaaS Appliance user, you may configure a similar domain blacklist.

The From Address field supports the following macros:

  • {}
  • {}

You can use these macros to set the display name of the From Address to something that relates to the application for which the user signed up. For example, the field could display {} <>, as opposed to simply <>.

You must add the Sender Policy Framework (SPF) and DomainKeys Identified Mail (DKIM) DNS records to your domain's zone file to allow Auth0 to send digitally-signed emails on your behalf. Without these records, the emails may end up in your users' junkmail folders. Additionally, your users may see the following as the From Address:

MyApp on behalf of MyApp

SPF Configuration

You can configure the SPF by adding a TXT record to your domain's zone file. You should set the host name to @, or leave it empty, depending on the provider. The value of the record should look something like the following.

"v=spf1 -all"

If you already have an SPF record you can simply add to the existing record.

DKIM Configuration

The DKIM configuration is configured by adding a TXT record to your domain's zone file. This domain should be the one you use to send emails. For example if you are using Mandrill you would set the host name for this record to:


and the value to:

v=DKIM1; k=rsa; p=MIGfMA0GCSqGSIb3DQEBAQUAA4GNADCBiQKBgQCrLHiExVd55zd/IQ/J/mRwSRMAocV/hMB3jXwaHH36d9NaVynQFYV8NaWi69c1veUtRzGt7yAioXqLj7Z4TeEUoOLgrKsn8YnckGs9i3B3tVFB+Ch/4mPhXWiNfNdynHWBcPcbJ8kjEQ2U8y78dHZj1YeRXXVvWob2OaKynO8/lQIDAQAB;


You can use the following macros with the Subject field:

  • {}
  • {}
  • {}

If the Subject field is empty, Auth0 will auto-populate this text depending on what type of email you are sending. For example, one subject line might be "Verify your email."

Redirect To URL

You can redirect users to a specific page on the Allowed Callback URL using the following:


If your application has multiple Allowed Callback URLs configured, Auth0 will use the first URL listed.

Dynamic Redirect To URLs

You can set up a different Redirect To URLs based on your Client ID. For example:

{% if application.clientID == 'YOUR_CLIENT_ID' %} {% else %} {% endif %}

For some single-page apps, the redirect to url can sometimes contain a hash that may be removed. This results in the redirect To url not working as expected. For more information, see: Single-Page App Email Redirect Issue.

URL Lifetime

The Verification Email and Change Password Confirmation Email contain links which allow users to verify their email address when signing up, or confirm their password change, respectively.

You can modify the lifetime of this link for security purposes. By default, the lifetime is 432,000 seconds (five days).

If users click on an expired link and a Redirect To URL is configured, they will be redirected to the configured Redirect To URL. The following text will be appended to the query string:

Email Templates

Multilingual Email Templates

User attributes are available from the Verification Email, Welcome Email, Change Password Confirmation Email and Blocked Account Email templates.

The available attributes vary depending on the syntax used.

HTML + Liquid syntax

Liquid syntax is the currently supported templating syntax to use when accessing user attributes in your email templates. Here are the attributes available to you:

  • email
  • email_verified
  • picture
  • name
  • nickname
  • given_name
  • family_name
  • app_metadata - stores information (such as a user's support plan, security roles, or access control groups) that can impact a user's core functionality, such as how an application functions or what the user can access.
  • user_metadata - stores user attributes (such as user preferences) that do not impact a user's core functionality.

Learn more about app_metadata and user_metadata

For example, you can refer to attributes in the template to control flow as follows:

{% if user.user_metadata.lang == 'es' %}
  Hola {{ }}, ...
{% elsif user.user_metadata.lang == 'it' %}
  Ciao {{ }}, ...
{% else %}
  Hi {{ }}, ...
{% endif %}
Debugging Liquid Template Variables

To assist your template development, we've added a custom {% debug %} liquid tag, which outputs a summary of the template variables available to your template when it was rendered. Remember to remove this tag from any "live" templates.

Using Markdown Syntax

Use of Markdown in email templates has been deprecated, so you will no longer be able to add new Markdown formatting. If you have an existing template in Markdown, you will be able to toggle from Markdown to Liquid, but changing this setting will result in you losing any existing Markdown, as well as the ability to use Markdown.

The use of Markdown in email templating has been deprecated, and is only available for templates which were already using Markdown as the templating syntax. The available attributes for Markdown syntax are:

  • email
  • email_verified
  • picture
  • name
  • nickname
  • given_name
  • family_name

For example, you can refer to attributes in the template as follows:

Hello @@user.given_name@@ @@user.family_name@@

Verification Email

When users sign-up or login for the first time, they will be sent a verification email. Clicking on the verification link in the email sets the 'email verified' property of their user profile to true.

The following macros are available in the Verification Email template:

  • {}
  • {}
  • {}

If you configure a Redirect To URL, the user will be directed to this URL after clicking the verification link. The following will be appended to the query string:

Welcome Email

Once a user verifies their email address, they will receive a Welcome Email. If you turn off the Verification Email feature, the Welcome Email will be sent to the user when they sign-up (or login for the first time).

The following macros are available in the Welcome Email template:

  • {}
  • {}
  • {}

Change Password Confirmation Email

If a user requests a password change, they will receive a Change Password Confirmation Email. Until the user clicks the verification link contained in the email, the password will remain unchanged.

If a user requests a password change, this email will be sent. The password will not be changed until the user follows the verification link in the email. @@url@@ (or {{ url }} if you are using the HTML + Liquid syntax) is a placeholder for the verification link.

The following macros are available in the Change Password Confirmation email template:

  • {}
  • {}
  • {}

This email template has a Redirect To URL field, which contains the URL the user will be directed to URL after clicking the verification link. The following will be appended to the query string:

This template also has a URL Lifetime field which is the lifetime of the URL in seconds. The default is 432000 seconds (5 days).

Blocked Account Email

If a user attempts to login ten or more times unsuccessfully from the same IP address, the user account will be locked and they will receive a Blocked Account email. Once the user receives this email, they will not be able to login from that IP address again until they click on the link contained in the email.

If the user successfully logs in before they exhaust their ten allowed attempts, the counter is reset.

The following macros are available in the Blocked Account Email template:

  • user.source_ip

Password Breach Alert

This email type is sent whenever Auth0 detects that the user is trying to access the application using a password that has been leaked by a third party. These emails are only set after enabling Breached Password Detection in the Anomaly Detection section of the dashboard.

The following macros are available in the Password Breach Alert template:

  • {}
  • {}

Learn more about Breached Password Detection