TOKYO -- August 26, 2019 -- Auth0, a global leader in Identity-as-a-Service (IDaaS) today announced that LINE, the dominant communication app in Japan, is now supported as a social identity provider for Auth0. LINE Login enables developers to quickly and seamlessly integrate it into their applications, making social login easier for millions of consumers across Japan.
With more than 81 million monthly active users in Japan, LINE is one of the most widely-used messaging apps for seamlessly connecting people, information, services, business, and brands. Now available on the Auth0 platform, LINE is joining more than 30 other social identity providers, enabling Auth0 customers to integrate LINE Login in as little as a few minutes.
"Our mission is to make connections possible for our customers, whenever and wherever they want them," said Shinichro Isago, Platform Evangelist Manager, Developer Relations at LINE Corporation. "By enabling LINE Login via its platform, Auth0 is helping to extend our customer philosophy of facilitating connections and access to information as conveniently as possible."
Social login provides many advantages to users and the brands that implement it. Consumers benefit from hassle-free and secure logins, brand consistency across channels (web, mobile), and a much better overall experience. Brands offering social login with LINE can realize many benefits as well, including increased user registrations, in-depth user profiles for personalized content campaigns, centralized user management, and increased brand satisfaction.
"Customers understand the positive impact social login has on their users, and more importantly, the friction it eliminates from any interaction with their brand," said Jun Fujita, general manager of Auth0 Japan. "We are excited to offer integration for the most dominant messaging app in Japan, and look forward to seeing its implementation throughout our customer base."
Learn more about the LINE Login integration with Auth0.
Auth0, the identity platform for application builders, provides thousands of enterprise customers with a Universal Identity Platform for their web, mobile, IoT, and internal applications. Its extensible platform seamlessly authenticates and secures more than 2.5B logins per month, making it loved by developers and trusted by global enterprises. The company's U.S. headquarters in Bellevue, WA, and additional offices in Buenos Aires, London, Tokyo, Sydney, and Singapore, support its customers that are located in 70+ countries.