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Optimizely-Generated Audience for Backwards Compatibility

Privacy law is evolving in the United States and in particular for Californians.  The privacy legislation around collecting personal information from California residents is in some ways more strict than the General Data Protection Regulation (GDPR) in Europe. 

The privacy protections CCPA affords California residents requires a deeper understanding for companies in and outside the United States. Luckily, you don't need to google each question you have. We will summarize this new data privacy law in the following whitepaper.